Leveraging predictive analytics for operational efficiency in automotive after-sales services

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Tarih

2024

Dergi Başlığı

Dergi ISSN

Cilt Başlığı

Yayıncı

Selçuk Üniversitesi

Erişim Hakkı

info:eu-repo/semantics/openAccess

Özet

This research explores the application of predictive analytics to optimize operational efficiency in the automotive after-sales sector, focusing on inventory management and workforce allocation. By employing ARIMA and SARIMA models, seasonal and trend-based forecasts were generated using data collected from multi-brand service centers between 2018 and 2021. The results demonstrated a strong seasonal influence on service demand, with peaks identified in the second and fourth quarters, aligning with routine maintenance patterns. Key findings revealed a 32% dependency between technician numbers and spare part usage, while daily replacement volumes ranged from 89 to 327 parts, requiring precise workforce planning during peak periods. The originality of this research lies in its integration of predictive analytics into after-sales service management, an area where empirical studies are scarce. Unlike traditional approaches, this study not only highlights the significance of after-sales services in customer satisfaction but also provides actionable insights for cost reduction and resource optimization. For instance, the forecasting models facilitated dynamic inventory management, reducing holding costs while maintaining service reliability. Additionally, seasonality analysis guided the efficient allocation of technicians, minimizing operational downtime and improving customer experiences. These findings underscore the transformative potential of predictive analytics in the automotive industry. By leveraging data-driven insights, businesses can enhance their operational resilience and competitiveness, laying the groundwork for more sustainable and efficient service systems. This research addresses a critical gap in the literature by demonstrating how predictive models can directly contribute to strategic decision making in after-sales services.

Açıklama

Anahtar Kelimeler

Predictive Analytics, Operational Efficiency, Automotive After-Sales, Services, Inventory Management, Workforce Optimization, Tahmini Analitik, Operasyonel Verimlilik, Otomotiv Satış Sonrası, Hizmetler, Envanter Yönetimi, İş Gücü Optimizasyonu

Kaynak

Selcuk University Journal of Engineering Sciences

WoS Q Değeri

Scopus Q Değeri

Cilt

23

Sayı

3

Künye

İkizler, T., Özçelik, A. E., Uslu, B. Ç. (2024). Leveraging predictive analytics for operational efficiency in automotive after-sales services. Selcuk University Journal of Engineering Sciences, 23 (3), 92-98.