Interaction of Corporate Social Responsibility with Consumer Behavior

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dc.contributor.authorSummak, Mehmet Erhan
dc.date.accessioned2020-03-26T19:54:23Z
dc.date.available2020-03-26T19:54:23Z
dc.date.issued2018
dc.departmentSelçuk Üniversitesien_US
dc.description4th International Conference on Lifelong Education and Leadership for All (ICLEL) -- JUL 03-05, 2018 -- Univ Lower Silesia, Wroclaw, POLANDen_US
dc.description.abstractCorporate social responsibility refers to the responsibilities that businesses undertake voluntarily against the collective, economic system and nature. It contributes to the recognition of businesses in society and supports the shaping of corporate image in a positive way. In addition, this sense of responsibility is now beginning to take place within the criteria of consumers' business evaluation. Due to its importance, a research was conducted to determine the effect of corporate social responsibility activities on consumer behaviours. The research was conducted in the form of descriptive research and relational screening model. In this method, survey technique was used as the primary means of obtaining data. Students of Selcuk University in the academic year of 2017-2018 constituted the population of the research. Convenience sampling method, one of the non-random sampling methods, was used within this population due to time and cost constraints of the researchers and 490 samples were determined. SPSS 20 statistical program was used in the analysis of the data. Frequency distributions and demographic characteristics of respondents were examined; reliability tests and regression analysis were conducted. It was found out that general attitudes of students towards social responsibility practices had an effect on consumption behaviour.en_US
dc.description.sponsorshipSakarya Univ, Thomson Reuters, ERICen_US
dc.identifier.endpage234en_US
dc.identifier.isbn978-605-66495-3-0
dc.identifier.startpage224en_US
dc.identifier.urihttps://hdl.handle.net/20.500.12395/36720
dc.identifier.wosWOS:000464906100025en_US
dc.identifier.wosqualityN/Aen_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.language.isoenen_US
dc.publisherICLEL CONFERENCESen_US
dc.relation.ispartof4TH INTERNATIONAL CONFERENCE ON LIFELONG LEARNING AND LEADERSHIP FOR ALL (ICLEL 2018)en_US
dc.relation.publicationcategoryKonferans Öğesi - Uluslararası - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.selcuk20240510_oaigen_US
dc.subjectCorporate Social Responsibilityen_US
dc.subjectConsumer Attitudesen_US
dc.subjectConsumer Behavioursen_US
dc.subjectUniversity Studentsen_US
dc.titleInteraction of Corporate Social Responsibility with Consumer Behavioren_US
dc.typeConference Objecten_US

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