Bilim Merkezlerinin Kent Markalaşmasındaki Rolü ve Konya Örneği
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2012
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Abstract
Bilimi geniş kitleler üzerinde daha popüler kılmak amacıyla kurulan ve eğitimle eğlencenin bir arada yer aldığı bilim merkezleri dünyada 1960lı yıllarda hizmet vermeye başlamıştır. Sayıları gün geçtikçe artan bilim merkezleri yüksek ziyaretçi sayılarıyla şehirler üzerinde büyük etkilere sahiptir. Bilim merkezlerinin etkileri bireysel, toplumsal, politik ve ekonomik olarak sıralanabilir. Özellikle ziyaretçilerin sayısı ve yaptıkları harcamalar, kent için önemli bir gelir kaynağı oluşturmakta ve istihdam etkisi yaratmaktadır. Bilim merkezindeki faaliyetler ve ziyaretçiler medyanın da ilgisini artırıp, kentin popülerliğine katkı sağlar. Bireylere ve topluma sağladığı katkıların ise, uzun vadede yenilikleri, buluşları ve kalkınmayı beraberinde getirme potansiyeli vardır. Türkiyede TÜBİTAK destekli ilk bilim parkı Konyada 2013 yılı içerisinde hizmete girecektir. Konya, sosyal, ekonomik kültürel ve altyapı verileriyle büyük ölçüde markalaşmaya hazır bir kent olarak göze çarpmaktadır. Kültür ve Turizm Bakanlığı 2023 eylem planında, Konyayı Türkiyedeki diğer 14 kentle birlikte, marka kent yapma hedefi koymuştur. Mevcut değerlerine ek olarak, yeni açılacak bilim merkezinin Konyanın markalaşmasında önemli bir katkı yaratacağı öngörülmektedir. Bu çalışma bilim merkezlerini ve çevresine sağlayacağı olanakları mevcut literatür taramasıyla ortaya koyarken, aynı zamanda Konyanın markalaşma potansiyeline katkılarını da değerlendirmektedir.
Science centers, which were first established in 1960s to make science popular on the masses, are places where education and entertainment come together. The number of science centers continuously increase in the world and with their high number of visitors, they have great impacts on the cities. Impacts of science centers can be classified as individual, social, political and economical. Especially the large number of visitors and their spending has an important income and employment effect on cities. The activities and high number of visitors also attracts the media interest and this increase popularity of the city. Its individual and social impacts have a potential to bring innovations and development in the long run. The first TUBITAK (The Scientific and Technological Research Council of Turkey) supported science center will be opened in Konya in the year 2013. With many of its social economic, cultural and infrastructural data, Konya seems ready for becoming a branded city. Together with 14 other cities in Turkey, Ministry of Culture and Tourism selected Konya to be a branded city in its 2023 Action Plan. In addition to its existing values, it is expected that the science park, which will be opened shortly, will have great contributions for Konyas branding activities. In this study, the science centers and their impacts are reviewed by literature study and the possible contributions of Konya Science Center to Konyas branding potential are evaluated.
Science centers, which were first established in 1960s to make science popular on the masses, are places where education and entertainment come together. The number of science centers continuously increase in the world and with their high number of visitors, they have great impacts on the cities. Impacts of science centers can be classified as individual, social, political and economical. Especially the large number of visitors and their spending has an important income and employment effect on cities. The activities and high number of visitors also attracts the media interest and this increase popularity of the city. Its individual and social impacts have a potential to bring innovations and development in the long run. The first TUBITAK (The Scientific and Technological Research Council of Turkey) supported science center will be opened in Konya in the year 2013. With many of its social economic, cultural and infrastructural data, Konya seems ready for becoming a branded city. Together with 14 other cities in Turkey, Ministry of Culture and Tourism selected Konya to be a branded city in its 2023 Action Plan. In addition to its existing values, it is expected that the science park, which will be opened shortly, will have great contributions for Konyas branding activities. In this study, the science centers and their impacts are reviewed by literature study and the possible contributions of Konya Science Center to Konyas branding potential are evaluated.
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İletişim Kuram ve Araştırma Dergisi
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34
