A COMPARATIVE STUDY OF INTEGRATED FMCDM METHODS FOR EVALUATION OF ORGANIZATIONAL STRATEGY DEVELOPMENT

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dc.contributor.authorYapici Pehlivan, Nimet
dc.contributor.authorSahin, Aynur
dc.contributor.authorZavadskas, Edmundas Kazimieras
dc.contributor.authorTurskis, Zenonas
dc.date.accessioned2020-03-26T19:52:40Z
dc.date.available2020-03-26T19:52:40Z
dc.date.issued2018
dc.departmentSelçuk Üniversitesien_US
dc.description.abstractWith the globalization of economy and development of technology, organizational strategy development in distribution channel management has become more significant for competitive business world. To improve distribution channel performance, many companies have focused on Multi-Criteria Decision Making (MCDM) methods. In the literature, there are a great number of studies on MCDM and fuzzy MCDM (FMCDM) methods, whereas a few studies on integrated FMCDM methods. The purpose of this study is to propose integrated FMCDM methodology including FAHP, WASPAS-F, EDAS-F and ARAS-F. In these methods, relative importances of the criteria are determined by FAHP. Managerial and financial perspective is determined as the most important criteria by FAHP methods. Then WASPAS-F, EDAS-F and ARAS-F methods are carried out to rank the alternatives. The practical implication of the integrated FMCDM methods is the use of linguistic variables for assessment of the criteria and the alternatives. As a research implication, Hybrid Based Strategy is determined as the best organizational strategy. The originality and value of study is to present comparative analyzes using the newly developed WASPAS-F, EDAS-F and ARAS-F integrated with FAHP methods. An important finding of the study is that the ranking results of the proposed methods are consistent with each other.en_US
dc.identifier.doi10.3846/jbem.2018.5683en_US
dc.identifier.endpage381en_US
dc.identifier.issn1611-1699en_US
dc.identifier.issn2029-4433en_US
dc.identifier.issue2en_US
dc.identifier.scopusqualityQ2en_US
dc.identifier.startpage360en_US
dc.identifier.urihttps://dx.doi.org/10.3846/jbem.2018.5683
dc.identifier.urihttps://hdl.handle.net/20.500.12395/36234
dc.identifier.volume19en_US
dc.identifier.wosWOS:000449475800008en_US
dc.identifier.wosqualityQ2en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.language.isoenen_US
dc.publisherVILNIUS GEDIMINAS TECH UNIVen_US
dc.relation.ispartofJOURNAL OF BUSINESS ECONOMICS AND MANAGEMENTen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.selcuk20240510_oaigen_US
dc.subjectmulti-criteria decision makingen_US
dc.subjectFAHPen_US
dc.subjectWASPAS-Fen_US
dc.subjectEDAS-Fen_US
dc.subjectARAS-Fen_US
dc.subjectorganizational strategyen_US
dc.subjectdistribution channel managementen_US
dc.titleA COMPARATIVE STUDY OF INTEGRATED FMCDM METHODS FOR EVALUATION OF ORGANIZATIONAL STRATEGY DEVELOPMENTen_US
dc.typeArticleen_US

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